Arts and culture are powerful drivers of town centre regeneration. By strengthening local identity and creating reasons for people to visit, they help bring life, activity and investment into town centres.
Cultural activity supports skills development, creates jobs, stimulates economic growth and helps bring buildings and public spaces into productive use. As a result, investment in arts and culture contributes to a wide range of regeneration objectives, including improved health and wellbeing, increased economic activity and stronger community wealth building.
This means that arts and culture aren’t just “nice to have” – they are a vital part of creating thriving, resilient and attractive town centres.